Equip your Market Access Teams with the Tools They Need
- Know where your drug is preferred and identify your largest accounts
- See where your drug is gaining traction
- Compare your status to competitors
- Develop your account contracting strategy
Pressured to improve formulary status and pull-through?
The role of Market Access Account Executives has never been
more important. With increasing emphasis on outcomes
coupled with the influence of the Affordable Care Act, more and more
decision-making power is shifting from physician to the MCOs.
Verix’s unique Market Access solution supports Managed Market teams by studying their processes on a regular basis and automating their analytics in 3 ways: helping them find the business, impact the business and measure its success.
Our solution provides a 360° view of all managed care entities (PBMs, payers/plans, accounts and IHS, federal and state) across sales forces and business units, with drill-down capabilities to the most granular data levels.
For field personnel, our Market Access solution is particularly important as formulary changes occur, as it enables speed of action and allows you to focus on the highest potential physicians significantly impacting sales results.
Our Pull-Through Optimizer allows you to set and monitor campaigns to closely track prescriber behavior.
As for Specialty Pharma, our Patient Journey Tracker follows dispensing of specialty drugs, adherence to schedule, payer activity and prescribers’ trends.
Gain complete data governance with our applications
WHAT OUR CUSTOMERS ARE SAYING
“Verix allows us to take the analysis into actionable next steps”
Michael Lynch, Director Marketing Science
Bayer
CHECK OUT SOME OF OUR RESOURCES
How to Empower Your Managed Markets Team with Winning Analytics
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In spite of Pharma companies’ exceptional leadership in innovation with new therapies, there is a catch: Drugs don’t work on patients who don’t take them!
Demo: Managed Markets
See how Verix Managed Markets and HotSpots™ applications enhance your competitive advantage by automatically highlighting the threats and opportunities to your business, generating target lists that you can share with a click of a button, and then easily monitor pull through campaign performance.