The Miss Universe Mishap - How Can Pharma Pick the Right Person?

The excitement of Live TV was evident this week when over 10 million fans voted for Miss Universe. But, sometimes, a live telecast means that human error can come into play and this is why poor Steve Harvey ended up crowning Miss Colombia instead…

5 Pharma Article Round Ups and Predictions for 2015 Leading Into 2016

This week's Pharma articles curation is the last one for 2015.Looking at the past year, much has happened - from the FDA breaking a 19 year record in new drugs approval (with an outstanding number of orphan drugs indicated for the treatment…

Physician Courtship and the Undying Love of Sales Reps

7.5 a day (including weekends and holidays) and 2,700 a year - that's how many marketing messages top category physicians get from Pharmaceutical companies today.Ridiculous right? But, this is the current industry's overwhelming marketing…

A Glimpse Into 2016: 5 Pharma and Data Articles to Wrap Up Your Week

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Oprah Winfrey said "Cheers to a new year and another chance for us to get it right." Working on the Pharma Influencers Outlook for 2016, I hope we are indeed on track to get it right. Some of the responses we have received to our appeal in the…

5 Tips Pharma Sales VPs Must Know Before This Year's Wrap-Up

Quarterly reports bring about the usual amount of stress across all business departments, but it seems the greatest quivers occur in the beating pulse of the business - the sales department. The Responsibility With Wall Street analysts and…

5 Successful Pharma Articles to Launch December

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This week, we opened the first month of winter and the last month of the year. December is a time of festive celebrations, but, it also usually marks the beginning of cold weather, rain and snow. World AIDS day, held on December 1st, was an…

Why Your Successful Drug Launch Starts with Our New Application

Just in time for the holidays, we're releasing our brand new drug launch application to bring you-More insights - better market view - faster!Thanks to the rise of global value growth for specialist and biologic products, traditional…

The Thanksgiving Recipe for Avoiding Pharma Analytics Indigestion

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Have you ever read the book "French Women Don’t Get Fat" by Mireille Guiliano? This stylish and funny recipe cookbook gives you the ultimate guidelines for non-dieting. In her amusing way, the author explains how good, fresh ingredients, handpicked…

Not On the Medication Alone: This Is How Pharma Can Help Contain the Diabetes Epidemic

The growing diabetes epidemic, globally and in the U.S. specifically, is a phenomenon deeply addressed by the Pharma industry, with constant innovation and educational efforts being invested in prevention and proper treatments.The yearly…

Pharma Goes Digital – 5 Top Digital Pharma Stories of the Week

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My team and I hold a press review on leading articles published weekly on the topic of Pharma and Big Data for our curation column. Every week, we raise the same questions… “So what's hot and what's new?”, “Who is the buzz winner on…