Can You Build an Analytic Solution with Lego Blocks?

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Absurd? Not necessarily.We presented this challenge to the audience at our PharmaForce 2017 Round Table session, which by and large was crowned “the best roundtable ever”. Well, even if you don’t end up building your entire solution…

What if you had Alexa on your team?

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"Alexa, tell me about our product performance with key opinion leaders in the Mid-West?" "You are on target for the month, but there was a formulary change with a key provider and an unexpected number of patients just switched off of treatment,…

3 Secret Lessons David Bowie Could Teach Pharma

“David Bowie predicted the future of music a long time ago,” states Mathew Ingram of Fortune. But, what many have failed to notice is Bowie’s extreme success as a business genius and visionary entrepreneur.In a recent Fortune article,…

4 Tips to Boost Your Pharma Drug Launch

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Life sciences, being such a competitive market, don't leave much room for the overwhelming amount of products being launched every year. In fact, it is so fierce, that the very first few months of a drug launch are the ones setting the tone…

VP of Sales: Are Your Sales Reps Skills Up to Date?

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Eyeforpharma recently released findings from their industry 2014 Healthcheck.  This global survey of 971 pharma executives echoed many trends we are seeing today – from industry consolidation to a shift towards a solution provider, patient-centric…

How Healthy is the Pharma Industry?

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In May 2014, 971 executives were asked their opinion on the health and future of the pharmaceutical industry. The survey was global with a relatively senior breakdown of functions with marketing, sales and general management being the most…

IT and Commercial Operations: Friend or Foe?

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InformationWeek estimates that somewhere between 37% and 75% of technology projects fail – quite an astonishing rate.  When applied to the Life Sciences industry, could part of this failure be due to the fact that all too often IT and Commercial…

PMSA 2014: Where is the industry headed?

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As I think back about the Pharmaceutical Management Science Association annual conference (held in May), I am continually impressed with how the group developed such a cutting edge agenda of where we, as industry commercial analysts, are going.…

Big Data: Are your analytics in touch with the field?

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Do you take a technical view of data or a logical view of your business? Many analytics groups and IT teams deliver spreadsheets that compile what they believe are the best KPIs to drive the business. While these metrics may need to be measured…

Big Cuts Coming to Big Pharma

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In a recent white paper , the IMS Institute for Healthcare Economics projects that the largest 17 pharmaceutical companies will need to cut over $35B through 2017 to maintain their current levels of research and development yet also maintain…