Hollywood & Pharma - Who Are the People Who Made 2015 'Juicy'?

We know what you're thinking… With so many sum-umps and reviews, you just can't stand to read yet another Pharma trend sum-up.We know, because that's what we were thinking too. So, this year we've decided to spice things up a little…

The Miss Universe Mishap - How Can Pharma Pick the Right Person?

The excitement of Live TV was evident this week when over 10 million fans voted for Miss Universe. But, sometimes, a live telecast means that human error can come into play and this is why poor Steve Harvey ended up crowning Miss Colombia instead…

5 Pharma Article Round Ups and Predictions for 2015 Leading Into 2016

This week's Pharma articles curation is the last one for 2015.Looking at the past year, much has happened - from the FDA breaking a 19 year record in new drugs approval (with an outstanding number of orphan drugs indicated for the treatment…

Physician Courtship and the Undying Love of Sales Reps

7.5 a day (including weekends and holidays) and 2,700 a year - that's how many marketing messages top category physicians get from Pharmaceutical companies today.Ridiculous right? But, this is the current industry's overwhelming marketing…

A Glimpse Into 2016: 5 Pharma and Data Articles to Wrap Up Your Week

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Oprah Winfrey said "Cheers to a new year and another chance for us to get it right." Working on the Pharma Influencers Outlook for 2016, I hope we are indeed on track to get it right. Some of the responses we have received to our appeal in the…

5 Tips Pharma Sales VPs Must Know Before This Year's Wrap-Up

Quarterly reports bring about the usual amount of stress across all business departments, but it seems the greatest quivers occur in the beating pulse of the business - the sales department. The Responsibility With Wall Street analysts and…

5 Successful Pharma Articles to Launch December

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This week, we opened the first month of winter and the last month of the year. December is a time of festive celebrations, but, it also usually marks the beginning of cold weather, rain and snow. World AIDS day, held on December 1st, was an…

Why Your Successful Drug Launch Starts with Our New Application

Just in time for the holidays, we're releasing our brand new drug launch application to bring you-More insights - better market view - faster!Thanks to the rise of global value growth for specialist and biologic products, traditional…