5 Leading Pharma News Articles to Start Off Your Spring

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Robin Williams once said: "Spring is nature's way of saying, 'Let's party!". And indeed party it is: days are longer, nature is blooming and Easter is around the corner.This week has been about Biogen revealing promising early data on experimental…

A Patient-Centric Approach to a Successful Drug Launch - 3 Tips on How to Do It

Small shifts in categorization methods and marketing perceptions can very well make the difference between a successful drug launch and a failing one. It is without a doubt a time of patient-centric approaches to marketing and data analysis…

How Dependent Are You on Your Healthcare Aggregated Information Providers?

Facing fierce global competition, companies in the healthcare industry make every effort to optimize their commercial operations with the aim of facilitating a nimble, highly competitive business. The key to effectual optimization lies in assembling…

This Week’s Pharma Articles to Cure Your Post-Patty’s Day Headache

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Wake up and smell the coffee, people. After three shots on St. Patrick’s Day and dressing up in green for the celebration’s festivities, it’s time to pay attention to the drastic numbers that are presented in the industry. This week’s…

7 Tips to Recover from Your Big Data Hangover

Hurray! Here comes the next holiday (or almost a holiday…! St. Patrick's Day is a celebration of a devoted saint, of the coming of spring, and of many other things.But, just between us, it's mainly a celebration of good food and beer,…

Are you in for the DIY temptation?

There is something extremely attractive about having complete control over the creation of your analytics solution but few things compare to having a team of experts deliver the answer to your business needs.According to ESG, a "buy" infrastructure…

Friday the 13th’s Most “Hateful” Big Data Stories

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The sixth day of the week and the number 13 both have creepy reputations said to date from ancient times, and their inevitable conjunction from one to three times a year portends more misfortune than some credulous minds can bear. According…

The New Leadership in Pharma: An Interview with Rick Lynch, Former U.S. Army General

Mirror mirror on the wall, am I a good leader after all?How many times do pharma executives ask themselves that question? The challenges posed by changing technologies, aging world population, the "patent cliff" threat and so on, raise the…

5 Top Pharma Articles on Collaboration

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Collaboration - a daunting word….Collaboration is the act of working jointly – two or more people combining their efforts toward achieving shared or intersecting goals. Teams that work collaboratively can obtain greater resources, recognition…

5 Mistakes When Automating Pharma Analytics

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How tempting is it to sit back and enjoy while our programmed business processes and analyses are automated to just… do their magic!Automation is indeed a significant factor of every good analytics solution, and constitutes the future…