5 Trending Big Data Articles of the Week

Lately, it seems that the only thing trending and buzzing in the news is the ALS Ice Bucket Challenge. How could you not hear about it?According to Sysomos social analytics data, as of August 19, 2014, there have been a total of 9.1 million…

Top 10 Mistakes in Pharmaceutical Analytics

Sometimes in analytics, we take reporting so seriously that we get caught up in the minutia and fast pace of the job, missing the bigger picture that can provide capabilities to make everyone’s life easier. In the spirit of David Letterman’s…

5 Pharma Articles You Want to Read - No Questions Asked

In the late 1990s, Jenise Doutsas was working at a hospital in Detroit when she found out she was about to be laid off as result of institutional changes. Jenise is today’s Global Strategic Lead, Fertility at Ferring soon to be relocated in…

4 Sales Pipeline Disasters Worth Avoiding

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Medical Device Sales Reps have a reputation as top earners in the life sciences industry. Well, it isn’t so rosy for all of them. Sales Reps are of course taking advantage of CRM systems to increase their productivity. However, CRM alone might…

5 Must-Read Pharma Articles of the Week

While some of us enjoy a well-deserved summer vacation, industry does not rest. This week brings a wide array of valuable pharma articles and opinions on topics related to regulation, bureaucracy in medicine, mobile healthcare and more. For…

Is Gamification the Up-and-Coming Trend in Pharma?

With the implementation of the ACA, pharma is utilizing a variety of techniques to improve patient outcomes. From tracking anonymized patients through the treatment process to building websites around disease states, pharma is getting closer…

5 Big Data & Pharma Articles You Cannot Miss

Another week has gone by quickly, but not without valuable material available to us via the Web. Top publications and news outlets have provided critical insights from some of the most influential players in the Big Data industry and Pharma…

How to Overcome Sales Rep Barriers

Research suggest it’s becoming harder for reps to access HCP offices, with 49% of physicians placing moderate to severe restrictions on sales reps (up from 45% in 2013). For specialty reps, the job is even more difficult. For example, rep…